Sickle Cell Disease Association of America, Inc. (SCDAA) and MONARCH Magazine are proud to announce a new media partnership that will enhance national awareness efforts about sickle cell disease (SCD) and help to ensure the disease is not forgotten. The partnership will combine print, digital platforms, events and speaking opportunities to share educational information with individuals living with SCD and their families and the general public to provide a better understanding of the disease and treatment options. The partnership also will engage new audiences, create new media and public relations opportunities and help to distill the myths surrounding the disease.
“SCDAA is very appreciative for this media partnership and the new opportunities it will bring to increase awareness about sickle cell disease, a life-threatening disease that is devastating so many families around the globe,” said SCDAA President and CEO Beverley Francis-Gibson. “MONARCH Magazine is one of the premiere lifestyle magazines for affluent African Americans, and SCDAA looks forward to working with MONARCH to bring attention to sickle cell disease and to encouraging others to get involved in our efforts to advocate on behalf of the individuals and families affected by this disease.”
“SCDAA has been a champion of the sickle cell community for more than four decades, and MONARCH Magazine is pleased to partner with this organization to support their mission to raise awareness about sickle cell disease,” said Will Walters, MONARCH Magazine Founder and CEO. “Our partnership will help to extend SCDAA’s communications efforts and broaden its reach into the African American community to share stories, educational information and opportunities for people to get involved in an important cause. We are excited and look forward to supporting SCDAA and the sickle cell community.”
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